External Links And Article Marketing – Important Marketing Suggestions

lignleft size-full wp-image-831" title="worldbooksdiscs-strategy" src="http://nicholasjosephlim.com/wp-content/uploads/2010/03/worldbooksdiscs-strategy.gif" alt="" width="300" height="297" />When most of us hear “learn how to make money online” we’ve learned to run the other way. There are so many scams out there it’s easier to give up than get involved in yet one. But don’t give up yet! Writing articles is no longer about getting the latest stories into the latest editions of the local newspapers, all written by well paid reporters. Things have really changed now with the internet. You don’t need to be a big name pro to get your writings accepted and recognized. Writing is a now a marketing tool. Learning about external links and article marketing can help grow your business.

There are many ways to write for the internet. “Article” no longer means a front page news story. It can include anything from consumer product reviews, blogging, news group information, forum postings, website content, and even content for “real” web based publishing houses.

Essentially there are two ways to get noticed online writing articles. You can get paid, or you can do it for free. Each has pros and cons.

You can submit to sites that don’t pay you but they do give the opportunity to talk  about your services and your business; not in a salesy kind of way, but as a kind of expert  on the topic. At the end of your article you should place a link to your own website for the  readers to either get more information or turn into paying customers. This is where the payoff comes in article marketing.

For example, if you are a sports therapist you might want to write about how athletes can prevent injuries when working out. At the end of each article you should add your bio and a link to your website. Your goal, of course, is to get exposure as an expert in your field, and get customers as they flock to your website.

Other sites do pay you. You may be able to get a byline, and you may be able to add a link to  your site, although others will not permit that. They all differ from each other.

You probably aren’t going to pay off your mortgage or take a European vacation with your earnings from writing. Many famous writers over the years have died penniless. However, writing for the internet isn’t about getting rich writing, per se. It’s all about advertising what you have to offer. Try some viral marketing with your emails, too. Put a link at the bottom just like Hotmail has done for years, and direct readers to your site or at least your phone.

Anyone can do this. Car salesmen to hairdressers should all have links to weekly promotions or other info where readers will turn into customers.